★ a new kind of dating app ★
Four thoughtfully chosen profiles — and one deliberate choice. Every afternoon at 2pm.
no spam. ever. just a note when we open your city.
✓ you're on the list — we'll be in touch.
why we built this
In 2000, a few researchers set up two jam-tasting tables at a grocery store. One had 24 flavors. The other had 6. The big table drew more foot traffic — who wouldn't want more options? — but the smaller table had happier customers.
Faced with so many options, shoppers at the big table often left without choosing anything. And when they did choose, they weren't satisfied, because they kept wondering whether the jam they chose was the best of those 24.
In other words, the small-table people were more likely to go home with a jam they liked, and more satisfied with the jams they chose.
be my jam is the small table.
intentionality with a touch of fate
step 01
Not forty. Not four hundred. Four people, thoughtfully matched to your preferences and personality. Browse them, read their bios, see where you're compatible — then choose one.
step 02
When someone picks you, you'll see a notification. You can match — and start chatting — or pass. No pressure, no awkward silence. Just a clean yes or no.
step 03
You've got a private chat to figure out if you want to meet. Ask the questions that matter. See if the energy is there. Real chemistry doesn't need a hundred messages to show itself.
step 04
You have twenty messages. When they run out, you'll be asked: did you agree on a date? Say yes, and you're on. Say no — or say nothing — and you'll unmatch. No slow fades. No ghosting. Just a real answer.
Join the waitlist and we'll let you know when we open in New York.
no spam. ever.
✓ you're on the list — we'll be in touch.